About Sustainable Brands®

Sustainable Brands® is an international community of learning and action-focused on understanding and leveraging the role of brands in shaping a flourishing future. The Sustainable Brands® Conference is the first word on sustainability, brand and innovation professionals who come together from around the world to be inspired, engaged and equipped to succeed by building the better brands of tomorrow, while building a network of like-minded colleagues who can help.

As organisers, our goal is to amplify current leadership and success surrounding innovation for sustainability, to educate business leaders throughout an organisation about how they can contribute to a more sustainable brand, and to grow the market for business solutions that can help companies reduce environmental and social impact and play a more positive role in the lives of their stakeholders.

From Learning To Action

The Sustainable Brands® Conference was founded on the belief that unleashing the best of our human ingenuity and innovation can change the shape of business, and with it, the world. Our desire is to spark new ideas by connecting people from different perspectives and disciplines with each other in an optimistic, collaborative environment to create a shared vision of what’s possible. It’s about replenishing the world through better brands.

This conference will allow attendees to share, understand and discover best practices from prominent world brands; and act as a platform for an exchange of ideas.

The Environmental, Social And
Governance Index By Bursa Malaysia

In 2014, Bursa Malaysia Bhd announced the launch of the Environmental, Social and Governance (ESG) Index. Known locally as the FTSE4Good Bursa Malaysia (F4GBM) Index, it compels Malaysian companies to innovate and adopt more sustainable practices in order to comply with this new mandate. Developed in collaboration with FTSE as part of the globally benchmarked FTSE4Good Index Series, the F4GBM Index is aligned with other leading global ESG frameworks such as the Global Reporting Initiative and the Carbon Disclosure Project.

According to this new mandate, all constituents of the F4GBM Index must meet internationally benchmarked criteria that measure things such as the effort put into environmental conservation, the impact of social responsibility initiatives on the community, as well as the practice of good governance through responsible and ethical decision-making.

The index also forces companies to look at value from a new perspective – one that takes into consideration non-financial aspects such as a company’s environmental and societal initiatives. The F4GBM Index is not only in line with the Prime Minister’s vision in Budget 2014, but is also the latest step in Bursa Malaysia’s sustainability roadmap.

Learning And Preparing

SB’16 Kuala Lumpur will allow you to share, understand and discover the best practices from prominent global brands. Here, you can join innovation leaders from around the world as they share their wealth of knowledge on how global megabrands have successfully adopted the best practices in staying sustainable, yet profitable.

SB Conferences Around The World

May 14-17, 2016 | Cape Town, South Africa
Join local and global brand innovators at SB’s inaugural event in Cape Town and discover how to create an abundant Africa. SB’16 Cape Town will feature inspiring program events, break away workshops, tours and networking opportunities.

May 22-24, 2016 | Barcelona, Spain
The European community welcomes another opportunity to connect with like-minded professionals. Hear up to the minute market trends driving new opportunity for brand innovation that resolve real social problems and resource tensions. Global and local brands will showcase their progress when the community reconvenes in Barcelona during the summer of 2016.

May 26-27, 2016 | Istanbul, Turkey
One of the fastest-growing metropolitan economies in the world hosts the SB community for the fourth year in a row. Learn how business leaders are working together to solve challenges unique to emerging economies that contribute toward a sustainable future.

June 6-9, 2016 | San Diego, CA
This is by far the largest gathering of global sustainability and brand professionals who have focused attention on understanding and leveraging the role of brands in shaping our future. We’re back in San Diego at Paradise Point Resort & Spa. Mark your calendars and commit today to participating in collaboration activities onsite. Stay tuned for details as they unfold!

June 21-22, 2016 | Rio de Janeiro, Brazil
The flair and culture of Rio de Janeiro continues to inspire brand, sustainability and design leaders to spark the innovation that leads toward a flourishing future. Understand the value that brands create when they become aware of the impact they have on the world around them.

June 27-29, 2016 | Sydney, Australia
As Australia’s leading global city and gateway to Asia, Sydney is recognized internationally for its outstanding environmental performance and as a future focused and innovative business center. Connect with the largest peer community of global brand leaders interested in driving value through sustainability in Sydney this June.

September 13-14, 2016 | Buenos Aires, Argentina
Brands that broaden their role within society and redesign the way they deliver value are recognizing the economic, environmental and social benefits that result. This event in South America is yet another opportunity to connect with like-minded professionals.

September 26-28, 2016 | Copenhagen, Denmark
The Northern European SB community heads to Copenhagen in September of 2016. This city, known for its devotion to sustainable business practices and the laudable goal of becoming the world’s first CO2 neutral capital by 2025, is the perfect location to convene an ecosystem of business leaders for conversations on sustainability-led brand innovation.

October 12-13, 2016 | Bangkok, Thailand
A major regional force in business, the vibrant city of Bangkok hosts the SB community for the second year in a row. Join business leaders and sustainability practitioners in Bangkok and learn about the local companies who are recognizing the business benefits of delivering better brands.

November 1-2, 2016 | Kuala Lumpur, Malaysia
Malaysia brings another welcomed perspective as sustainability and design leaders gather from around the world to share profitable business models that deliver brand purpose. With Kuala Lumpur continuing to be a major hub for business in Asia, brand leaders will reconvene at SB’16 Kuala Lumpur in November of 2016.

November 14-16, 2016 | Boston, MA
A new economy is emerging that requires expanded methods and metrics for identifying, measuring and quantifying entirely new forms of business risk and value. Join corporate sustainability leaders to discover innovative tools, ideas and methodologies that capture tangible business value and translate it into corporate financial performance.

See What Happened At Previous SB Conferences